EXPERIENCE

 

​I'm a generalist. I'm a brand journalist. I take an integrated approach to marketing and public relations, and have applied that approach to nearly every industry and client type.  

Me
Work​
experience​
COHN, Inc. (cohnmarketing.com)

Senior Public Relations Director

2015 - 2016

 

Primary client contact and account lead for multiple professional services clients. Responsibilities included: planning and budget development, execution of writing, pitching and other PR tactics, and client relationship management.

 

 

Vail Valley Foundation (vvf.org)

Senior Marketing and Public Relations Manager

2012-2015

 

Among other projects and properties, Marketing and Public Relations Team Lead, 2015 FIS Alpine World Ski Championships

 

 

Pure Brand Communications (pure-brand.com)
Senior Account Manager

2008 - 2012

 

Led content creation, account lead for several clients, primary team editor, technical writer, media training, social and digital content strategy and execution, planning, budgeting and account management. 

 

Gibbs & Soell Public Relations (gibbs-soell.com)
Senior Account Manager

2006 - 2008

 

Writing, pitching, media relations strategy and execution, editing, account management.

Skills

Writing

Editing/ AP Style

Media Relations

Thought Leadership

Social Media Management

Digital Marketing

Account Management

Media Training

Crisis Communications

Community Involvement

Member: Public Relations Society of America (PRSA), Vail Valley Young Professionals, Vail Valley Business Women

 

Volunteer: YouthPower365, Underwearness

Education
The University of North Carolina at Chapel Hill
Bachelor's Degree, Journalism